Newspapers that used illegal information listed

Tabloids drive black market, says privacy tsar

Daily Mail tops league for use of private detectives

http://media.guardian.co.uk/presspublishing/story/0,,1971584,00.html

Reports have found out that a few newspapers have started to leak pout private and confidential innformation about celebrities but even more obtaining illegal information, all the newspapers were questioned. The Daily Mail came out the top one.

Stephen Whittamore a detective,started to sell information he obtained from the police national computer until,2005.Alongside The Daily Mail other leading newspapers such as:

• The Evening Standard
• The Mail on Sunday

Came up in the top 10. Mr Thomas a commisoner has compiled a report on the tabloids and questions them why they are on the black market. The report is called "disappointing" which will be shown on the league tables of tabloids.

Another case is of someone who worked for Murdoch, Glen 'Trigger' Mulcaire is waiting for a sentence on taping into voicemails of the royal family and otrher celebrities that are associated with the Royals.

My opinion:

I personally feel these detectives are really stupid, did they not know that they would eventually get caught? Taping into peoples personal life is a intrusion into there personal lives even though, celebrities have exposed themselves into being in the lime light but every person no matter what class or status they have in society have the right of privacy. The sentences should be severe and maybe it will teach other newspapers who feel they can hire detectives to do dirty work should really consider the aspect of being caught

Audience Profiling ....

DemoGrapHic ProfIlinG - Summary
a) It is the basic form of identification
b) The grouping is split up in age, class, gender, geographical area, class, economic status and religion.
c) It suggests that everyone in a broad group has the same attitudes.

My demographic profiling would be 18, female, middle class, from Southall , West London, Britsh born but my ethnicity is Indian and my religion is Sikh.

PsychOgraphiC ProfilinG - Summary
This type of profiling is moving away from the demographic basic indentidfication but categorising audiences in terms of needs and motivation. This has a great profound impact on the consumers needs and desires, the advertisers also aim to link the ideologies of the product to those of the consumer.

My psychographic profiling would suggest that I am a hyrbrid of a mainstreamer and n aspirer but also, an individual. Firstly, the reasons why I am a mainstream/ aspirer is that I like to buy into brands that are well known this makes me feel that people will recognise what kind of person I am by what I wear. Brands such as Nike, Addidas, River Island and at times I like to buy into a lot of designer wear like Gucci, Evisu and Rocawear. Also, the type of music I listen to is also a reflection of what psychographic group I am in. I like to keep up to date with new songs and artists to show that I have the knowledge on a certain genre. However, I owuld also, class myself as an individual because I feel I do try and achieve my very best and how my appearance is at times I like to be different. I have an interest of designing clothes which shows my individual and creative style.